From my Restaurant Promotion Ideas website- 5 Ways to Plate your Food like the Masters

Beautifully presented food is a great marketing tool for restaurants or cafes. Brautifully presented get posted on social websites like Pinterest, Tweeter, Facebook and so on. It gets looked by million of eyes. Thus promoting your restaurant.
With a little creativity, you too created beautiful scrumptious looking food. Recently I wrote in my Restaurant Promotion Ideas, "5 Ways to Plate your Food like the Masters". Below is an exceprt from the article. If you want to know more, just click the link below.

5 Ways to Plate your Food like the Masters

2. Play with color and texture.

As stated above, chefs prefer white dishes plates. With white plates they will play around with colours. My former manager one of my mentors in the restaurant industry. Mentioned that even for buffets you need to consider the colour of the food. If you put many of the same colour dishes on the buffet,  it is going to be boring and plain. Same goes with your dishes. Choose colourful foodstuffs to place but never make use of artificial colouring. Plan ahead before you start plating. A case in point is grilled fish, mashed potatoes and sauteed couliflower. All looking white and pale. You can include some baby carrots to the cauliflower or add an edible flower on the fish. Also a bowl of oatmeal will looking yummy, in the event that you chopped diced fruits. A word of advice. Make sure the presentation is not too elaborate that it might slow down your kitchen crew.

For the 5 ways to Plate your Food like the Masters. Please CLICK HERE

Using Car Stickers to Promote your Restaurant

Imagine having millions or even billions of mini billboard moving around your city. And with minimal cost to your business. Imagine other people promoting your restaurant. All this can be achieve using Window Car Stickers. Hand out unique car stickers to your customers and also people in your area. Let them stick on their window and when they drive around you will have a moving Billboard. Below is from my Restaurant Promotion Ideas website about the usage of Car Stickers to promote your restaurant.

Restaurant Promotion Ideas #42 – Car Stickers

I noticed some unique car stickers on car windows from Starbucks and 7eleven. This got me thinking that it is a great advertising avenue for my restaurants. Cause cars are  moving around, so you got a free promotion billboard moving around your city. So if your sticker unique as well as eye catching, people notice your logo. Make sure you put your address on it. In cities, there is traffic jams and also massive parking lots.  So people will have time to take down your number or your website address.


Read More Here   Restaurant Promotion Ideas #42 – Car Stickers

Create Awesome New Year's Eve Memories to keep People Comng Back for More

In 2001, the National Restaurant Association estimated that 100 million Americans plan to celebrate the New Year by going out to a retaurant or bar. Their survey showed that one in five Americans will go to a bar or restaurant on New Year's Eve. So in order to close he year with a bang, there's alot you need to do. You must promote fast to get the people into your door on New Year's Eve. After you get people in, you need to make your party awesome, so they will return next yearand the following year. In my Restaurant Promotion Ideas site, I have listed some ways that I do to amp my Ne Year's Eve Party.

Restaurant Promotion Idea # 41 – Make your New Year party Memorable to keep them coming back

New Year’s Eve day, is an opportunity to let your hair down as well as party with friends. There are lots of reasons to celebrate New Year’s Eve. You can say to celebrate a fantastic year thats passing.  Or perhaps you can say goodbye to a not so good year and hope the coming year will be better. Most people will start searching for party venues early. Thus begin early to promote your restaurant or bar  to be ahead of the rest. Get your entertainment plan early. Cause this is when the good entertainers get booked early. Make sure you have enough staff as well as beverages. Do you need to have any special food? Pretty much everything in place, you still need to plan some activities to make your New Year’s Eve party even awesome. So people will come back next year and the following year. Here are some ideas on how to amp up your party. Some I have carried out and some I am going to try.

1. Create a Theme

Rather than doing just a normal Countdown Party, do a party with a theme. This year I am going to do a “Mad Hatter Party”. My staff will put on different hats and the customer who comes in wearing funny hat will get a10% off on their beverage bill. There are many theme party ideas that you can do. Some examples are a Mardi Gras or even a Hawaiian Luau theme. Do something out of the ordinary that will “WOW” your customers. So they will be back next. I stumbled upon this great website on how to organise a theme party in your restaurant or bar. Please click here www.gourmetmarketing.net

 To know more please CLICK HERE.

Restaurant Promo Ideas #22 - Mother's Day Specials

Mother’s Day is just a few weeks away. It is one of the most popular occasion of the year to dine out and celebrate according to the National Restaurant Association in America. This year its celebrated on the 11th May 2014. Most family restaurants will be planning special buffets or hi tea for that Special Lady in Our Life. Mother’s Day like Valentine’s Day and Christmas offers you an opportunity to come out with special promotions thus increasing revenue.

  VIM- Very Important Mummy
For that day give every mother that dines in your place "Special VIP Treatment". Your can give out special garlands with a large shell at the bottom with the words printed in bold "VIM – Very Important Mummy". Give them complimentary beverages, meal on FOC, have a photo taken and put it in a nice frame.

Try Something Different
If your restaurant is located by the beach or a park. Create special picnic baskets for families to purchase to have a family picnic. Get a nice picnic basket, a mat, a nice umbrella and maybe a foldable chair for Mum. Collect a deposit for these items and when the guest returns all the items, give them back the deposit. Prepare some gourmet type finger food, add a bottle of wine. Your tag line could be “The most important gift that you can give your MUM is your time, spend it by the beach or in X park with our special Mother’s Day Picnic Basket”

Give out Gifts
Along with whatever you are offering for this special day, add a gift to draw the customers in. Choose something unique. It don’t only need to be a food or beverage related. You can work with the local photo studio and give out family portraits. They can bring their equipment to your restaurant and set up a mini studio there. Nowadays there is softwares that can even put scenery in your family portraits without much hassle. But make sure your logo is in the picture too. A “Very Important Mum” fridge magnet is also a good idea. Cause your logo will be on the fridge for everyone to see. You can also give out free Spa Vouchers for mums.

Take Care of the Kids
During your mother’s day event. Have a corner for the little ones This is so mum can have her meal with ease without worrying about the kids and eat peacefully. Create a corner for which is fenced up with activities to keep the kids occupied while mum dines. Hire a clown, magician, have some kids games. Even have a mini buffet for the kids to eat. Engage a few staff to take care of the kids. This will give mum a much needed break. No matter what your Restaurant Promotion Ideas  is, do something that will be fun and memorable for families. This will then get you loyal customers.

For more Restaurant Promo Ideas, please visit my site at restaurant-promo-ideas.com

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Restaurant Promotion Ideas for April 2014

April Fool's Day is the best day to do crazy restaurant promotions or some harmless prank on your customers. This will give them a reason to laugh which in turn will make them remember your restaurant. If they put it on facebook or tweet about it, then others will remember your restaurant too. One such prank was the Burger King’s Left Handed Whooper. In 1998 Burger King advertised that they have created a “left-handed” Whopper for left handed people. They claim that the ingredients was placed in such a way that left handed people will enjoy it better. The sandwich joke was incredibly popular, especially once people began requesting left- or right-handed Whoppers. To know more about this prank, just click here April Fol Pranks. 

Other than Christmas, Easter Day is another popular Christian Festival that is highly commercialized. Have an Easter Day Brunch especially if you are in the vicinity of a church. So as families can drop by after the Easter Day Mass. Hold an Easter Day Egg Hunt, one for the kids and one more lately in the evening for the adults. Purchase some egg shaped plastic containers; put vouchers for prizes in them. Seal them tightly and place them at a counter. For every paying customer they get to choose an egg and redeem their prize at the counter. Another way is to purchase one of the inflatable swimming pools, buy a pump and float the eggs in the pool. Make sure they are water proof. Switch on the pump so as the water will move in a circle, thus moving the eggs round and round the pool. Give each paying customer a net to catch their egg and see what prize they have won. It’s an Egg Hunt with a difference.

Another event that you can capitalize on is the Tax Day. Almost every country in the world has a dateline for submitting tax returns. It’s normally a stressful time for some, so take advantage of this situation by give Tax Day Discounts for lunch and dinner a week before Tax Day and a week after. Offer something that is fun and take out some of the stress from tax season.

Specials Dates in April 2014

1st April Fool's Day

7th World Health Day

10th Golfers Day

13th Palm Sunday

13th Beginning of Holy Week

13th Songkran- Thai Water Festival

13th Scrabble Day

15th Titanic Remembrance Day

15th Passover

15th April Full Moon

15th Tax Day

16th National Stress Awareness Day

18th Good Friday

20th Easter Day

20th Look Alike Day

22nd Earth Day

25th Anzac Day (New Zealand and Australia)

27th Holocaust Remembrance Day

Special events, holidays and celebrations are a great time to create effective Restaurant Promo Ideas. 

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Restaurant Promotion Ideas:- HalloweenTheme Party

Halloween like Valentine's Day and Mother's Day is another festival that is currently being commerlized by businesses especially those related to Food and Beverage. Instead of doing it on the Halloween day like most establishments, we held our ipromotion for a week and on the Halloween’s Day we made it really grand. As with most of my promotions in this blog, below is a simple account on how we organised our Halloween Week. Hope if it will be of some help for your establishment.

Halloween Cocktails
 First of all we needed to have cocktails. A word of advise when creating cocktails for promotions, avoid using heavy juices, cream or milk. Reason being these heavy juices will make your customers full, therefore they will avoid ordering another one. Also don't make too strong, as customers will be too drunk to order another. You can search the World Wide Web for cocktail ideas. What I normally do when searching for ideas for a promotions is to go to any site even ones that talks about how to organise Hallooween parties at home. Some of the ideas can be used or modified to suit your establishment. A great site that I happen to come across is www.endlesssimmer.com. Just click here to view it www.endlesssimmer.com.There's one interesting cocktail called the Brain Hemmorage. You don't even have to purchase expensive garnishes, you can create some with simple things around. Just buy cookie cutter shaped like a ghost or skeleton. Cut thin slices of honeydew melon or other fruit that doesn't break easily that is white or cream in colour. Use the cookie cutter to cut out shapes. Create dark red cocktails and float a ghostly garnish on top of it. The www.endlesssimmer.com website have a granish that is created from lychee, black olives and some red food colouring to make eye balls. Its really gross and simple to do.

Halloween Decorations There is alot of Hallooween decorations for home websites that you can use. Just choose your theme. You don't have to do the normally ghostly house, just do something different. As our Pub had a Pirate Theme, we chose the Theme from the Flying Dutchman of the Pirates of the Carribean Series. The entrance was shaped like a scene from a ghostly pirate cave. Staff was dressed in Ghostly Pirate Costumes. We even played ghostly piped organ music. Just think what's your theme is and search the web. You can even go a step furtherby offering a discount to anyone that comes dressed as the theme. Try this website for some ideas http://tlc.howstuffworks.com.

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Halloween Games
To add more fun to your promotion just add some fun games. Listed below are sites where you can find some interesting pub games to try. If you have an adult pub (what I mean is if your clientele are mainly adults not families), then add some games for couples to make it fun. We had a couple game where we tied a large sausage in the middle and hung it up. Each couple had to start eating at each end. the couple that finished the sausage is the winner. Another was the toilet seat toss. We put a road cone on the dance floor measured the distance and gave three toilet seat for the guest to throw into the cone. the winner is the one with the highest number of toilet seats around the cone. Or you can also watch sme game show like a gameshow using household items “A Minute to Win It”. You can search the show on YouTube. I found it to be really interesting and simple to organise.

Halloween Flyers I my last post Free Restaurant Templates, I found a website that has a great Halloween poster. The website is called http://www.menutemplates.org. They have a eent menu templates that you can redesign to suit your promotion. You can also add anyone that comes dressed as in a Halloween Costume will get drinks at a special price.

Theme Parties are fun to do. It also will create a buzz on the social networks when guest post their pictures or write something in their blog on the fun they had in your place. Do drop by often for more Restaurant Promo Ideas.