Wednesday, December 31, 2014

A Summary of my Restaurant Promotion Ideas in 2014

My Restaurant Promotion Ideas Articles Posted in 2014


Here’s a summary on all my Restaurant Promotion Ideas Articles that I have posted in 2014.

Restaurant Promotion Idea #22- Little Things to Help your Customers Spend More

Some Ways on Getting your Customers to Spend More
My boss liked to use this quote often. He used to say “A Customer is a Person who has Our MONEY in his Pocket“. Then he goes on to say how we are going to take our money from him. If you think that this quote is dishonesty, then you are in the wrong line of business. You have spend thousands on advertising and promotions, you need to get the returns right. Once a customer steps into your restaurant he has set his mind that he is going to eat here. Most of the time the customer has already decided what to eats. In my restaurants I use certain tactics to get the customer to spend more. The methods are simple task that you and your staff can do in order to increase your sales from the existing customers.To read more, please CLICK HERE


Restaurant Promo Ideas for March 2014

March is a month Carnivals with the colourful Mardi Gras at the beginning of March and the St. Patrick’s Day in the middle. Here are some Restaurant Promotion Ideas that you can use for the month of March.
Mardi Gras is a very popular festival in New Orleans which dates back to the 16th century . Mardi Gras, or “Fat Tuesday,” is the last day of the Carnival season as it always falls the day before Ash Wednesday, the first day of Lent. Its normally a week affair in New Orleans with great food, parades and parties. To know more, please CLICK HERE


Restaurant Promo Ideas for April 2014

April Fool’s Day is the best time to do outrageous restaurant promotions as well as some harmless prank on your customers. This will give them a reason to have a good laugh which in turn will make them remember your restaurant. If they put it on facebook as well as tweet about it, then others will probably notice your restaurant too. One such prank was the Burger King’s Left Handed Whooper. In 1998 Burger King advertised that they have created a new of burger called “left-handed” Whopper intended for left handed individuals. They claim that the ingredients was positioned in such a way that left handed individuals will enjoy it much better. The sandwich joke was extremely well-liked particularly after people began requesting left or right-handed Whoppers. To know more, please CLICK HERE


Restaurant Promotion Idea #22 – Mother’s Day Specials

Mother’s Day is just a few weeks away. It is one of the most popular occasion of the year to dine out and celebrate according to the National Restaurant Association in America. This year its celebrated on the 11th May 2014. Most family restaurants will be planning special buffets or hi tea for that Special Lady in Our Life. Mother’s Day like Valentine’s Day and Christmas offers you an opportunity to come out with special promotions thus increasing revenue. For some of the specials, please CLICK HERE


 Restaurant Promo Ideas # 23 – Five ways to Market the FIFA World Cup

Revenue Increasing Ideas during the FIFA World Cup

The FIFA World Cup is played once every four years and this year in 2014 the World Cup will be in Brazil beginning 13th June 2014. There will be millions of fans in every country on the planet following their favorite teams. A written report in the Nielsen website, around 111. 6 million U.S people watched at least 6 minutes of the 2010 World Cup on English as well as Spanish language networks, based on an analysis by the Nielsen Firm. The figure is a 22% increase from the 91.4 million U.S. viewers during the 2006 World Cup. Here are some revenue increasing ideas, please CLICK HERE


Restaurant Promo Ideas for June

Summer’s Here Restaurant Promo Ideas

Seeing that June is the start of the summer, take advantage of the warmest months of the year and also the school break simply by promoting alfresco dining if you have an outdoor space.Read more , please CLICK HERE.



Restaurant Promo Ideas for July

The month of July this year is an important month as it’s the Holy Month of Ramadhan. A month in which around the globe, Muslims will be fasting from sunrise to sunset. This is the time when most restaurants as well as hotels will set up a lavish buffet in order to lure customers to their outlet. Muslims in Malaysia usually start eating out about a week after the start of Ramadhan. Considering that your restaurant are located in a predominant Muslim community, try setting up a buffet. For a start you don’t have to have it every day, give it a try on Fridays and Saturday. A word| of caution, seeing that RamadhĂ n is the Holy Month ensure you consider the religious taboos of the Muslim customers. Some examples are you must be pork free as well as alcohol free. If you are not able to meet this criteria than its no point doing a Ramadan Buffet. Read more, please CLICK HERE.



Restaurant Promo Ideas # 24 :- Chef’s Night Buffet

Hire a Celebrity Chef

One promotional activity that some restaurants as well as hotels prefer to carry out is to have Guest Chefs. Should they possess the budget, they will get a Celebrity Chef to prepare some dishes. Most of time hiring a Celebrity might not bring you the profit you desire after taking out the chef’s expenses as well as their perks. However its a good advertising and marketing hook in order to let people know that you are around. Nevertheless, you also need to ensure that your kitchen prepares food as good as that which was made by the Celebrity Chef or else you will only end up being busy when the he is around. Another alternative would be to create certain theme and obtain Chefs from that region to prepare. Read more, please CLICK HERE.


Restaurant Promo Ideas #25 :- Hometown Celebrity Chef

Create Your Very Own Hometown Celebrity Chef

Coming back to creating your very own Hometown Celebrity Chefs, organize a cooking competition for the locals in your area. Don’t go for the norm of submitting recipes like some competitions require. Do something different as well as enjoyable. Do something from the Reality Shows example the Masterchef, Chopped, Top Chef| or maybe Iron Chef. To know, please CLICK HERE.


Restaurant Promotion for October – Fun & Scary Halloween

October is the month to hold fun as well as scary promotional activities in your establishment. Its Halloween month. Host a Halloween bash in your bar or restaurant. If you are managing a restaurant come out with seasonal specialties such as Pumpkin Soup, Apple Cider Stew and so forth. Redesign the items by adding some gore into it. Send out free invitations to your regulars. Come out with humorous eye catching flyers. This year I am developing a doorknob flyer shaped like a white ghost and I will hang it on our room guest doors in the afternoons. This will certainly catch their attention when they return to their rooms in the evenings. As for the bar or pub create some gory cocktails and have fun games. To know more, please CLICK HERE.


Restaurant Promotion Ideas # 26 – Bar Games

Adding Bar Games to Increase Revenue

Bar games are a good way to maximize your sales with your current guest and also to create an atmosphere of fun and laughter in your establishment. There are a number of bar games that you can buy and use, all depending on the kind of bar that you have and how much fun your customers likes to have. Apart from the normal darts and pool, I have also purchased some table drinking games that can be played at the guest table. Here are two of the games that I purchased recently, please CLICK HERE.

Restaurant Promotion Ideas # 27 – Year End Holiday Gift for your Customers

 Fun and inexpensive holiday gift for your customers

With the closing of the year, a lot of business will be looking for appreciation gifts for their customers and regulars. Searching the web, you will find a number of organizations offering to create some sort of year end gifts with your logo on it. For small business owners who are scrambling to meet year-end commitments and running the day to day operations, finding just the right gift for your customers can be overwhelming. But you can still give out memorable year end or thank you gifts. One way is to make it your self. Search the web for ideas, there are various ideas that you and your staff can create by yourselves. Here are some of the ideas, please CLICK HERE



Restaurant Promotion Ideas for January

 January is a very slow month in terms of revenue for the hospitality industry. Most business will slow down spending in January as schools reopen and parents will concentrate on their school going kids. People will also reduce spending after the holidays. Some places might give their staff a few days leave to rejuvenate after the busy holiday season. So January is not the best time for the restaurant industry. But you have still have overheads to pay, you still need to get people into your restaurant to cover your fixed cost. Here are some restaurant promotion ideas that you could try to fill up this slow month, please CLICK HERE.


Sunday, December 28, 2014

The Art of War - Importance of Time Off for your Employee

November and December is a very busy month for hotels in Malaysia. Its the last term school holidays leading to Christmas and New Year. Families will be traveling, some resorts will be full during the durations. Manpower will be stretch to limit as this is the last two months for the year to maximize revenue and profit. What most of these hotels fail to see is what Sun Tzu in Chapter 2- Waging War  about prolong war.

"There is no instance of a country having benefited from prolonged warfare"  Verse 6, Chapter 2 Waging War.

What I see is the staff will get very exhausted as some companies even hold back leaves and offdays. When the staff energy level and morale is low,then service level will also decline. When service level declines, customers are not happy. When customers are not happy, what do they do nowadays. They not only don't come back, they let everyone know of their unhappiness. They write in reviews, blogs, social media sites like Facebook, Twitter and so on. Then the whole world will know your service sucks. Sun Tzu's have another quote for this situation.

"Now, when your weapons are dulled, your ardor damped, your strength exhausted and your treasure spent, other chieftains will spring up to take advantage of your extremity.Then no man, however wise, will be able to avert the consequences that must ensue"  Verse 4, Chapter 2-  Waging War.







So what I normally do when the busy season is about to come. I will source for partimers so as I can reduce the extra working hours of my permenant staff. So they will be well rested. And I also give them time off to go for holidays with their family, especially those with school going kids. These are the perks thats is better than money. They will really appreciate you and work hard for you. Always remember that your staffs are humans too, they have feelings.
As Sun Tzu said in Chapter 9.


"Therefore soldiers must be treated in the first instance with humanity, but kept under control by means of iron displine. This is a certain road to victory" Verse 43, Chapter 9'


Also Read

Sun Tzu - The Use of The Office Gossip

Most people will say that its not honest to use spies in what we do. But I don't agree with this statement. Spies if used with integrity and honestly can be a great asset to an establishment. With spies you can know why the competitors is getting more business or what they are doing differently. Maybe their product or sales team is better, so then you can improve your product or team with this piece of info. That is why Sun Tzu has dedicated a chapter on the use of spies. Below is one of the verse "Knowledge of the enemy's dispositions can only be obtained from other men." Verse 6 Chapter 13. THE USE OF SPIES Even the office gossip is useful.
Read more Click Here.




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Thursday, December 25, 2014

Restaurant Promotion Ideas for January

January is a very slow month in terms of revenue for the hospitality industry. Most business will slow down spending in January as schools reopen and parents will concentrate on their school going kids. People will also reduce spending after the holidays. Some places might give their staff a few days leave to rejuvenate after the busy holiday season. So January is not the best time for the restaurant industry. But you have still have overheads to pay, you still need to get people into your restaurant to cover your fixed cost. Below are some restaurant promotion ideas that you could try to fill up this slow month.


 Hospitality Industry Specials

January is also the National Thank You month and the Be Kind to your Servers month. You can capitalize on this. Give out discounts and special offers to people in the hospitality industry. As mentioned above some companies will be giving their staffs a break. So of course these staffs will look for a place to unwind. Work with your local inns or tour companies to create a special package just for the people in the hospitality industry. My former General Manager of the hotel where I used to work did just this. He created a package just for the people in the industry for the month of January, that’s how he managed to fill up the hotel rooms when the other hotels were empty.

Hold Events

If you have a large parking space, why don’t hold some events like vintage vehicles or a flea market where the local community can showcase their pride and joy or products. Large shopping centers in Malaysia are doing just that. They loan out their space to the locals to sell their wares once or twice a week. People also drop in to these supermarkets to do their shopping too after they go through the local market. Even if you don’t have a large car park, you can showcase some local artist. Put up on the wall their paintings with a price tags. Cause these artist might have their followers or even their Facebook page, which is free advertisement for your restaurant and also help to decorate your outlet. That’s what we call “killing 2 birds with one stone.

Appreciation Dinner.

Choose a day and invite alÄş your regulars for dinner to thank them for their support. This is also a great avenue to showcase some of your new dishes for the new ala carte for 2015. You can even create a recipe book to give out to the ladies. In my Restaurant Promotion Idea #18 – Publish and Give out Recipe Books , I mentioned about the benifits of having your very own recipe. To visit the article. please Click Here 

Hold Little Tournaments.

‘If you running a bar or pub, do little tournaments to bring in the crowd. Visit my post in Restaurant Promotion Ideas # 5:- Do LittleTournaments, on the steps I took to organise a Dart Competition. You can also do Cooking competition, where the winning dish will be featured in the new ala carte. To know more, please click here Restauran Promo Ideas #25- Hometown Celebrity Chef

.January might be a slow month for some. But if you carefully observe there might be an opportunity to capitalize on it. I leave you with a quote from this famous person.

Opportunity is missed by most people because it is dressed in overalls and looks like work.
Thomas A. Edison


 Restaurant Promo Ideas # 24 :- Chef’s Night Buffet

One promotional activity that some restaurants as well as hotels prefer to carry out is to have Guest Chefs. Should they possess the budget, they will get a Celebrity Chef to prepare some dishes. Most of time hiring a Celebrity might not bring you the profit you desire after taking out the chef’s expenses as well as their perks. However its a good advertising and marketing hook in order to let
people know that you are around. Nevertheless, you also need to ensure that your kitchen prepares food as good as that which was made by the Celebrity Chef or else you will only end up being busy when the he is around. Another alternative would be to create certain theme and obtain Chefs from that region to prepare. When I was attached to a beautiful resort in a little village on the East Coast of Malaysia known as Cherating. Each year for a month in September we used to bring Chefs from our sister property in Thailand to do a month long Thai Promotion. We did some fruit carving as well as Thai food cooking classes for our guests. We even hired a Tuk tuk to shuttle guests from town to our resort. It was really fun. Read more here Click Here



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Thursday, December 18, 2014

Fun Learning Petrosains Science Discovery Centre


 


An Educational Outing at Petrosains KLCC


Petrosains

We went there after having lunch at the Food Court on the 4th floor of the Petronas Twin Towers. Bought tickets at the counter, which was quite cheap RM15.00 for Adults and RM5 for children aged 3-12 years old.

We spent almost 2 hours there. One good thing that the Petrosains Management did was put up rest areas everywhere, people can rest while their kids explore their many exhibits. Not many places I've been think of this. They even provide free lockers and strollers.

You enter via a black pod shaped vehicle. Something very unique. Its called the Dark Ride and last for about 4 minutes. The Dark Ride really makes you feel that you are travelling in space.

There is alot of interactive displays to try. My son's favourite was the Mini Excavator and the Oil Rig Escape Chute.

I didn't take much photos as I busy explaining different experiments and displays to my six year old. We even tried the Hurricane Simulator,where the wind reaches to 130km per hour. Then we moved on to the Geotime Diorama where we greated by a large moving dinosaur. Here you learn about earth, fossil and petroleum. Then you move on to the Exploration exhibits where you learn the inner workings of the oil and gas explorations. Here's where my son tried the Chute and the Mini Excavator. Then we moved to the Sparkz, where there's more interactive displays to try. As for my two year old he enjoyed the Giant Lego blocks so much so I had to pull him away from it.

Below are some pictures I've found on Flickr. All licensed to Creative Commons-





But going there and experiencing for your self is better.

Its quite cheap. Two adults and 1 Child and one inan, we only paid RM45.00. Don't forget to bring your MyCard as foreigner pay a different price. If you can avoid he school holidays as it gets really crowded.

There were a few things that we couldn't try as they were so much people wanting to try it. Example was the Race Car and the Robot Football. But all in all it was a great place to bring the kids. They will get a hands on xperience about science.

Address
PETRONAS Twin Towers
Level 4, Suria KLCC, 50088 Kuala Lumpur.
Infoline: +603 2331 8181
Fax: +603 2331 1295
Website :- http://www.petrosains.com.my


ALSO READ

Why We Love Aquaria KLCC (And You Should, Too!)

This year during the Year End School holiday and as it was my son’s birthday, we did a trip to the Aquaria at KLCC. My wife and I have this thing about giving our sons experiences to remember rather than giving them gadgets. We’ve been to the Coral Wonderland in Melaka which was OK. But the Aquaria were awesome.
To know more, Click Here

Wednesday, December 10, 2014

My Hotel Review of Impiana KLCC

Impiana KLCC is a great home base for exploring Kuala Lumpur

I chose the Impiana due to its location as we were planning on visiting the Aquaria and Petrosains.

Check in and check out was fast even though they have only few counters available. The room we got, had wooden flooring, which was fine by me. Reason being as a parent, I feel that hotel carpets are not hygienic. You can see the wooden floor if its dirty or dusty. The view wasn't fantastic (view of a office building) but it was alright as we spend the whole day visiting the Aquaria, Petrosains and the Petronas Twin Towers. The room even had a bathtub which both my son and wife enjoyed soaking themselves. The room was clean and toiletries was adequate, housekeeping even came in the evening on both days to check if everything was ok and gave me without any additional charge a blanket. Thats what you call “Seeing to the Guest Needs”. The TV Channels had the Malaysian Channels, Movies, Disney and so on. They even provided a DVD Player which had a USB slot but it didn't work when I tried to plug in my Thumbdrive.

Both days we had breakfast at the Tonka Bean Cafe. The variety there was good, there were lots to eat ranging from Western to Local Dishes.

 I was surprised and happy that there was a covered, air conditioned walkway connecting the hotel to KLCC and the Twin Towers. We didn't need to face the cars or even the Kuala Lumpur heat. The walkway was also a blessing as it rained when we about to return to the hotel. The bell staff said that the walkway even leads to the Pavillion Shopping Centre but we didn't venture there as we were too tired.

Christmas Decoration In Lobby

Impiana KLCC 1
Impiana KLCC 2
Impiana KLCC 3
Impiana KLCC 4
  Tonka Bean - Breakfast Venue

My Verdict

For me the Impiana KLCC is a great home base for exploring Kuala Lumpur. Don’t worry so much about the view of your room (unless you are going to spend the whole day in the room). There’s lots to do outside and the covered, air-conditioned pathway is a great help but avoid the rush hour when people return from work. Rooms are clean and services is alright.
  Address:- IMPIANA KLCC HOTEL
13, Jalan Pinang, 50450 Kuala Lumpur, Malaysia.
 TEL: +60(3) 2147 1111
 FAX: +60(3) 2147 1100
 Website :- Impiana KLCC
 

Petronas Twin Towers

A visit to Kuala Lumpur isn't complete without pictures of the Petronas Twin Towers
Petronas Twin Towers
Twins Towers

 
Why We Love Aquaria KLCC (And You Should, Too!)

This year during the Year End School holiday and as it was my son’s birthday, we did a trip to the Aquaria at KLCC. My wife and I have this thing about giving our sons experiences to remember rather than giving them gadgets. We’ve been to the Coral Wonderland in Melaka which was OK. But the Aquaria were awesome. To know more, Click Here  

Tuesday, December 9, 2014

Restaurant Promotion Idea #28 – Twelve Days of Christmas Promotional Ideas


On the last day of the 12 days Christmas Specials, why don’t you thank your customers for a great year and also build rapport for future business. Homemade gifts are great as it shows the customer how valuable they are as you have taken a lot of thought into preparing the gifts. Here are some gift ideas that you can try Restaurant Promotion Ideas # 27 – Year End Holiday Gift for your Customers Christmas can be a big profit driver if you do it right and the results of building holiday revenue can spill over far into the new year if you do a great job of impressing existing and new customers of how great your restaurant is and how much they will want to come back again soon.   Click here for more 

12 Promotion Ideas for the 12 days of Christmas

Christmas DinnerInstead of doing just a one day Christmas Promotion, why don’t you do 12 days of Christmas Promotion Activity which will stretch until the Feast of Epiphany. The more days you do a promotion, the more revenue you will receive for your restaurant. To make it more fun, work around the 12 Days of Christmas Lyrics. Here are 12 days of creative promotional ideas that I’ve found along the way.

On the first day of Christmas - my true love sent to me: A Partridge in a Pear Tree

Gift Cards

Give out Gift cards with future discounts or free gifts to all customers visiting your restaurant on the first day of Christmas. You can give out discounts, free gifts even services from other companies like a manicure, car wash vouchers. The list is endless. Print out different gift card vouchers, put in a nice Christmas Theme Envelope, place it at your cashier counter. So when they pay the bill they can draw their lucky gift card.  

On the second day of Christmas - my true love sent to me: Two Turtle Doves

Couple Night Out

On the second day of Christmas have a couple’s night out. Parents need a much needed rest after all the Christmas planning for their family’s Christmas event. A day when parents can relax and enjoy a nice lunch or dinner date without the children. Create a romantic candlelight Christmas Theme Dinner for two. If you are near to a daycare centre, workout a package where the daycare centre can take care of their kids while they dine. Create a menu without the turkey or other Christmas dishes, because some people get really bored with all the Christmas dishes year in year out.  

On the third day of Christmas - my true love sent to me: Three French Hens

Buy Three pay only for Two

Do a promotion where three people dine and only pay for two special.  

On the fourth day of Christmas - my true love sent to me: Five Golden Rings

Acts of Kindness

The holiday season is an especially good time to kick off a Community Service initiative for your organization. Choose a day in the week to do some community service with your staff and maybe some of your regulars or suppliers. Work together to visit old folks homes, orphanage and many more places that you can spread love. It will be a fun gathering for every one and also lift everyone’s hearts. Try to get this event in the local newspaper. Even your suppliers can get some marketing leverage when the media gets hold of this story. It’s a real Win – Win situation for all. A few days before Christmas hold a Gift Collection Booth in your Restaurant with names of Kids from the local orphanage and what they would like for Christmas. Your customers can pick a kid buy the present, wrap it up and deposit at the booth. On the Community Service Day you can go and give out the presents with the person who bought it if they want to follow.  

On the fifth day of Christmas - my true love sent to me: Five Golden Rings

Christmas Thank You Parties

December and Christmas is the ideal season for companies to host year end thank you parties for their staff. Large companies do it at function rooms or restaurants. Holiday parties are not only reserved for large companies, even small companies these days try to reward their employees with a holiday party. To save on costs these companies do it in their offices, here is where you come in. Create a catering menu that you can do and that is easily transported. Create flyers and give out to the companies in your vicinity. This year the fifth day of Christmas falls on a Saturday, create special packages that small companies can reserve a corner of your restaurant to do a small thank you party for their staff (if you have the space).  

On the sixth day of Christmas - my true love sent to me: Six Geese a Laying

50% Discount

As we are half way through our 12 days of Christmas, give out 50% discounts on selected items in your restaurant. A discount always attracts people.  

On the seventh day of Christmas - my true love sent to me: Seven Swans a Swimming

Before the Party Buffet Dinner

The seventh day of Christmas falls on New Year Eve. There will be New Year Celebrations in most bars and disco. You can capitalize on this by offering a before the part Buffet Dinner. You can use words like “Charge up your batteries before the party starts”, “Make sure you’re on full tank before you party”  

 On the eighth day of Christmas - my true love sent to me: Eight Maids a Milking

New Year’s Day Brunch

The Eight Day of Christmas falls on New Year’s Day, a day when most people wake up late due to heavy partying or just want to wake up late on the first day of the year. Hold a New Year’s Day Brunch. Print flyers early and distribute around, so as your customers can plan ahead. Search the net for different brunch menus which others are doing. Mix and match to suit your clientele and location.

On the ninth day of Christmas - my true love sent to me: Nine Ladies Dancing

Ladies Night Out

Have a special ladies night where all ladies pay half price or get a free cocktail when they dine at your restaurant.  

On the tenth day of Christmas - my true love sent to me: Ten Lords a Leaping

Men’s Night Out

This is for the men. Have a beer specials for men only with a special discounted price. Maybe add some dart boards or even a foosball table. If there’s live matches on, show it on a big screen.  

On the eleventh day of Christmas - my true love sent to me: Eleven Pipers Piping

Yahooo the Kids are in School

Check your calendar. Most schools will start during the first week of January. Most parents will be relieved as they had to endure a whole month of their kids and is happy that school starts. Have a special buffet for parents, especially if you are near to a school. Parents can drop by for lunch after they drop off their kids.  

On the twelfth day of Christmas - my true love sent to me: 12 Drummers Drumming

 Year End Gifts

Restaurant Promotion Ideas # 27 – Year End Holiday Gift for your Customers

With the closing of the year, a lot of business will be looking for appreciation gifts for their customers and regulars. Searching the web, you will find a number of organizations offering to create some sort of year end gifts with your logo on it. For small business owners who are scrambling to meet year-end commitments and running the day to day operations, finding just the right gift for your customers can be overwhelming. But you can still give out memorable year end or thank you gifts. One way is to make it your self. Search the web for ideas, there are various ideas that you and your staff can create by yourselves. Below are some of the ideas. I have done two of it myself and the rest I plan to implement it soon. Please Click Here    



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Wednesday, December 3, 2014

9 Ways Gratitude Can Make You Happier, Fitter and Richer




Your parents taught you to mind your manners. You write thank you notes and tip your barista. But there’s more to being grateful than going through the motions. According to numerous studies, true gratitude is a powerful force that can improve your relationships, increase happiness and even boost immunity. Deep down, most of us know this to be true. But we still have trouble taking time from our busy lives to actually stop, reflect and give thanks for what matters most. The good news: Making the effort to get grateful is easier than you’d expect, and it’s way more effective that you might imagine. 

Why It Pays to Be Grateful


Spend just minutes each day reflecting on what you’re grateful for and we can pretty much guarantee you’ll see a snowball effect resulting in physical, psychological and social benefits. Here’s the catch: You need to get grateful throughout the year — not just on Thanksgiving.

One study published in the Journal of Psychosomatic Research confirmed that individuals who had a more grateful outlook got better quality shut eye, stayed asleep longer and required less time to fall asleep than their less grateful peers. Perhaps more impressive, people who spent times focusing on grateful thoughts exercised for 1.5 more hours each week, compared to people who spent time focusing on the hassles in their life, according to a study in the Journal of Personality and Social Psychology. Plus, at least eight studies have shown that people who express gratitude tend to show fewer symptoms of depression.   

A grateful state of mind can help you win big in business, too. Once study conducted atHarvard Business School, found that participants who were prompted to think of a time when they were grateful were less likely to act impulsively when it came to financial choices when compared with people who were prompted to think of something happy or neutral. Gratitude increases our level of patience, researchers suggested. 

“Feeling gratitude and not expressing it is like wrapping a present and not giving it,” William Arthur Ward, an American writer, once said. In honor of Thanksgiving, here are nine simple ways to cultivate gratefulness every other day of the year.





 


10 Easy Ways to Start Being More Grateful 

1. Bust out your old diary.Studies show that people who make weekly gratitude journal entries feel better about their lives and more optimistic about the future. Not into breaking out the pen and paper? Try using an app. We like Five Minute Journal, which prompts you to write down three things you’re grateful for, three things that would make the day awesome and three affirmations (e.g. “I am confident,” “I am kind”) each day.